ATLANTA – September 24, 2020 – Rocketing Systems, the company behind influencer marketing automation product Buzzbassador®, announced today that it has been chosen out of a record-breaking 400 applicants as one of the top technology companies in the Southeast, and to present at Venture Atlanta 2020. Now in its 14th year, the annual conference is to be held October 21-22, pivoted to a fully virtual format, Venture Atlanta Live Online. One of the nation’s best venture capital conferences continues to showcase innovators from the US’ hottest tech markets and boosts its largest number of selected companies and represented investor funds to date. Even in light of COVID-19, Venture Atlanta continues to fuel capital and growth, serving the needs of the region’s vibrant tech community.
“We are so excited and proud to be representing Mississippi at Venture Atlanta this year,” says Calvin Waddy, Co-Founder and CEO of Rocketing Systems. “As a very young founding team, we owe a lot of the success that we have seen thus far to the support and resources of the Mississippi State University Center for Entrepreneurship and Outreach (E-Center). The E-Center and its leadership are truly passionate about working with companies like ours to make Mississippi the new place to be for up-and-coming startups.”
Shelby Baldwin, Co-Founder and CMO, says, “We can’t wait to share our product and company with the Venture Atlanta attendees. It will be an amazing opportunity to connect with investors and thought leaders in our industry. The online event is going to be so well-organized, with an incredible speaker lineup, and we have prepared some really exciting things to display at our virtual showcase.”
Rocketing Systems, based in Starkville, Mississippi, develops Software as a Service (SaaS) solution for the intersection of e-commerce and marketing. Their flagship product, Buzzbassador, is a CRM-like platform that automates the back-office tasks of running brand ambassador marketing campaigns. The application is currently available on Shopify, one of the largest e-commerce platforms globally, and has already powered over 1,000 merchants worldwide.
The founders of Rocketing Systems, Calvin Waddy (25), Shelby Baldwin (23), and Brandon Johns (21) each attended Mississippi State University and majored in business. The team’s selection as a Venture Atlanta showcase company marks them as one of the most prominent rising technology companies in the Southeast– and one of the youngest selected teams.
“Venture Atlanta has become the authority for recognizing technology innovation across the Southeast and beyond, connecting the best and brightest innovators with top-tier, national investors and other leaders in our technology ecosystem that helps drive success and results with over $4.5 billion in funding awarded to date,” said Venture Atlanta CEO Allyson Eman. “This year, we’ve pivoted to a digital format to best serve the needs of our vibrant tech community and are thrilled to be showcasing our largest line-up of companies ever. These companies reflect our incredible pool of talented people, inspiring innovation, and continued opportunities for growth within the technology community.”
Venture Atlanta Live Online will offer an unparalleled experience that streams two days of immersive events and interactive networking opportunities. Attendees will be able to connect with others at the conference, set up one-on-one meetings, stroll the virtual show floor, watch pitches in real-time, and use features like live chat and audience polling. Atlanta-based independent investment management firm, Invesco, is this year’s premier sponsor, with Cherry Bekaert, Nelson Mullins, and Trust as additional headline sponsors. Venture Atlanta Live Online will conclude with TechSquare Labs’ Atlanta Startup Battle, in which the top five companies will pitch on stage against one another to win a $100,000 investment.
To learn more about Buzzbassador, visit buzzbassador.app. For additional information about Venture Atlanta, to register for the event or to view the conference schedule, please visit www.ventureatlanta.org.
About Venture Atlanta
Venture Atlanta, the Southeast’s technology innovation event, is where the region’s most promising tech companies meet the country’s top-tier investors. This year’s event is going all-digital through Venture Atlanta Live Online.
As the Southeast’s largest investor showcase helping launch more than 400 companies and raise over $4.5 billion in funding to date, the event connects the region’s top entrepreneurs with local and national investors and others in the technology ecosystem who can help them raise the capital they need to grow their businesses. The annual non-profit event is a collaboration of the Atlanta CEO Council, Metro Atlanta Chamber, and the Technology Association of Georgia (TAG).
Buzzbassador is a CRM-like platform that automates the back-office tasks of running brand ambassador marketing campaigns. It solves a huge problem in the influencer marketing space by putting all of the tedious to-do’s on autopilot, helping businesses manage their campaigns and scale. The app’s end-to-end automated workflow technology tracks ambassador-referred sales, calculates earned commissions, generates affiliate codes, and more. The application is currently available on Shopify (one of the largest e-commerce platforms globally) and has already powered over 1,000 merchants worldwide.
Buzzbassador is the flagship product of Rocketing Systems, Inc. Rocketing Systems, a software company creating automated e-commerce and marketing solutions, was founded by Calvin Waddy (CEO), Shelby Baldwin (CMO), and Brandon Johns (COO) in 2019 while they were students at Mississippi State University.